How they help

How they help

Our ambassadors raise awareness of our work and encourage more people to support seriously ill children with us. They play a vital role in our mission to preserve childhood and limit the long-term effects of serious illness and treatment. Starlight ambassadors, we can’t thank you enough.

Emma Samms

Emma Samms

Co-Founder

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Emma Samms is the co-founder of Starlight and one of our leading lights. Making her name as the glamorous Fallon in the iconic 1980s soap Dynasty, Emma has used her fame and connections to brighten the lives of hundreds of thousands of sick children throughout the UK, the USA, and Australia.

While happy to leave the day-to-day running of the charity to the management team, Emma devotes countless hours to appearing as Starlight’s spokesperson in the media, attending corporate and public fundraising events, fronting campaigns, and helping make wishes come true.

Follow Emma on Twitter: @EmmaSamms1

HRH Princess Alexandra

HRH Princess Alexandra

Royal Patron

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Princess Alexandra, The Honourable Lady Ogilvy, is Starlight’s, Royal Patron. She is one of the most popular members of the royal family and regularly carries out official engagements, representing her first cousin, the Queen, and is thirty second in the line of succession to the throne.
The activities undertaken by the Princess vary greatly, ranging from visits to local hospitals and charities to State occasions.She has helped Starlight grant wonderful wishes, including Olive’s, who wanted to bake a cake for the Queen.

Our ambassadors in action

Tis the season for sparkles!

Luella adds some sparkle to Starlight!

Once upon a time…celebrities read stories for Starlight!