PSST... OVER HERE!

Simon Says: here's your invitation to play and maybe win some LEGO® prizes!

On 11 June, people across the UK are going to do something their inbox would never normally allow...

Play!

Simon Says: Sign up!

What is #TheBigPlay?

You already know play makes things better.

You just… forget to do it.

Somewhere between everything you’ve got going on, it quietly disappears. 

Sign up and between now and 8th June and we'll send you a weekly play prescription with your mini dose of play. Takes about a minute. No props. No planning. Free. 

Simon Says: play anywhere. At your desk, at home,in class, with colleagues, with friends, with your kids or just for the joy by yourself.

Then on 11 June - the International Day of Play -everyone plays on the same day.

Also YES! There are 20 fabulous LEGO®prizes worth between £25 and £50 each to be won. You have automatic entry into prize draw when you sign up. No purchase or donation necessary. (T&Cs apply)
 

What can I expect?

A welcome email with your permission slip and first play prescription. Then one email with play prompts a week until 11 June. 

There is no planning, they are totally free and no props required. Suitable for all ages and abilities - there's something for everyone. 

The more the merrier. If you know someone who needs a dose of play in their life, send them this way.

On 11 June, your final prompt arrives. Do it. Share it. Show us how you play using #TheBigPlay - we genuinely want to see.

Oh, and there are 20 LEGO® prizes each waiting for the lucky ones. You're automatically entered the moment you sign up. 

Why Play Matters

Play is good for you.  It reduces stress. It builds connection. It makes hard things feel slightly more manageable.

And if it does all of that for us - imagine what it does for a child going through scary, painful treatments. 

We know it reduces trauma and anxiety for children in hospital. We know it makes the unbearable, bearable.

Play is the best medicine and by joining The Big Play, you’re helping us make sure every child who needs it, gets their dose - while remembering to get yours too.